I'm performance-driven and a networking lover.
My skills are focused on E-Commerce, Digital, Strategy & Performance Marketing.
I'm currently based in Italy
Management of online/offline marketing
to grow revenue, including ads, landing pages, website, social, CRM, Analytics.
I also worked for start-ups and international agencies.
2017-2020 ๐ฎ๐น Italy
DIS - Design Italian Shoes
Head of E-com & Marketing
Management of WW e-commerce traffic acquisition actives aimed to increase awareness and drive online sales. B2B business development and account management.
2015-2017 ๐ณ๐ฑ Netherlands
Shinola
Head of E-Com & Digital Marketing
Management of EU e-com activities, performance marketing and digital marketing activities.
2014-2015 ๐ณ๐ฑ Netherlands
Calvin Klein
E-com Performance Marketing Manager
Responsible to develop strategies for
SEM, retargeting, display and affiliate marketing, manage budget and
maximize ROI.
2012-2014 ๐ณ๐ฑ Netherlands
Tommy Hilfiger
E-Com Affiliate Marketing Manager
Responsible for managing all affiliate activities, building long term relationships with key publishers.
2011-2012 ๐ณ๐ฑ Netherlands
Tommy Hilfiger
Wholesale E-commerce Coordinator
Define the online strategy to grow e-com revenue, โจwhile improving the wholesale business and enhancing the brand
premium positioning online.
2010-2011 ๐ฎ๐ช Ireland
Zerogrey
E-Commerce Marketing Manager
Set up in-house digital marketing agency and develop e-com marketing strategies for all clients (e.g.: REPLAY,ย Woolrich, Belstaff).
2008-2010 ๐ฎ๐น Italy
Santoni
Marketing Manager
Global Media Buyer, Manager of 9 different PR offices worldwide and responsible for organizing key events.
2007-2008 ๐ฎ๐น Italy
UNVERSITY OF URBINO "CARLO BO'"
Marketing Consultant
Developing strategic and operational marketing and web marketing projects for small-medium local enterprises.